Staff | CUESA

Ferry Plaza Farmers Market »

OPEN! Sat 8am–2pm | Tue & Thu 10am–2pm

Mission Community Market »

Returns March 11, 2021 | SF


Meet the people who run CUESA’s programs and operate the Ferry Plaza Farmers Market. Click here to meet CUESA’s Board of Directors »

Administrative Staff

Christine Farren, Executive Director

As Executive Director, Christine Farren is responsible for managing CUESA’s overall operations and performance, implementing policies and deliverables set by the Board of Directors, and leading CUESA to achieve annual goals and objectives. She also oversees our fundraising events, individual and corporate donor cultivation, and annual reports. Christine feels that shopping at a farmers market is one of the most life affirming and community building activities possible, and enjoys interfacing with numerous members of the food community here in San Francisco. She holds a BA in American Studies from the University of California at Santa Cruz. Meet Christine.
415.291.3276 x101
[email protected]

Cindy Mendoza, Volunteer & Special Projects Coordinator

Cindy manages volunteers, coordinates special projects, and provides administrative support to CUESA. Previously a culinary volunteer and currently a salesperson for Heirloom Organic Gardens, she loves being a part of the market community. Her nonprofit experience includes organizing the Filipino Flavors symposium with Asian Culinary Forum, fundraising at Glide Foundation, and apprenticing at Hayes Valley Farm. She earned a BA in Design of the Environment from University of Pennsylvania. She’ll never forget her summer job at a local family farmstand, pulling dewy Silver Queen corn from the stalks and selling it the same day. Meet Cindy.
415.291.3276 x103
[email protected]

Brie Mazurek, Communications Director

Brie oversees communications, marketing initiatives, and PR for CUESA, including social media campaigns and strategic partnerships. Previously, she has worked as a book editor, apprenticed on an organic farm, and helped launch the youth food education initiative Nourish. In addition to amplifying the inspiring stories of our local food community through her work at CUESA, she enjoys discovering new and delicious flavors at the farmers market and dabbling in fermentation projects at her home in Oakland. Meet Brie.
415.291.3276 x104
[email protected]

Rebecca Crawbuck, Partnerships & Events Manager

Rebecca coordinates our fundraising events, oversees our market activation program, and manages sponsorships and partnerships, among other development projects. Before joining our staff, Rebecca interned and volunteered with CUESA in the Foodwise Kids program, and studied English and Political Science at UC Irvine. Rebecca believes in the promise and power of the good food movement. You can find her at the farmers market looking for ingredients for her next baking project. Meet Rebecca.
415.291.3276 x108
[email protected]

Education Staff

Tessa Kappe, Education Manager

Tessa manages CUESA’s Foodwise Kids, Foodwise Teens (previously Schoolyard to Market) and Foodwise Families educational programs. She has worked as an outdoor educator throughout the Bay Area bringing nature to city kids, tending school gardens and leading workshops for teachers. Tessa holds a degree in Politics from the University of California at Santa Cruz, is certified in Permaculture Design and comes to the food movement from a background in social justice. She hails from the California mountain town of Topanga Canyon and enjoys artistic pursuits and adventures. You can find her enjoying nature’s wonders and conversations in the garden and at the market. Meet Tessa.
415.291.3276 x105
[email protected]

Anisha Rathod, Foodwise Programs Coordinator

Anisha coordinates CUESA’s youth education programs, Foodwise Kids and Foodwise Teens. Previously Anisha has worked at a variety of organic farms in Japan, China, Nepal, and the US, and has led farm-based education programs for high schoolers on the East Coast. Anisha was born and raised in New Jersey and has a bachelor’s degree in Ethnic Studies from Brown University. She is passionate about making food systems more equitable and just, and has a deep appreciation for plants and land stewardship. Outside of CUESA, Anisha can be found hiking, embroidering, and teaching yoga. Meet Anisha.
[email protected]

Market Operations Management Staff

Lulu Meyer, Director of Operations

Lulu oversees operations for CUESA, including our year-round farmers markets, and provides support for our annual fundraising and educational events. Lulu joined the team in 2004 and during her time at CUESA has developed and refined CUESA’s Market to Chef Program, which helps to encourage and facilitate the sourcing of local farm products by Bay Area chefs, caterers, and food crafters. A native San Franciscan, Lulu studied at the California Culinary Academy and had worked in the restaurant industry for more than 10 years before coming to CUESA. Being surrounded by all of our wonderful farmers, local chefs, and food-savvy customers at the markets is the highlight of Lulu’s week. Meet Lulu.
415.291.3276 x100
[email protected]

Andrea Akers, Operations Manager

After successfully completing an internship with CUESA in 2008 through our partnership with the New Door Ventures Ally Program, Andrea joined the market team as an operations assistant and was later promoted to operations manager. In addition to overseeing the day-to-day operations of our weekly farmers markets, Andrea is responsible for training and managing staff and interns as well as providing support for customer services. Andrea also handles many of the market’s administrative tasks and provides planning assistance and hands-on support for many of CUESA’s other fundraising and educational programs. Meet Andrea.

Tommy Phung, Assistant Operations Manager

Tommy joined the market team in the spring of 2008 as an Operations Assistant and was later promoted to Assistant Operations Manager. Tommy provides support and management of our three year-round Ferry Plaza Farmers Markets and the seasonal Mission Community Market. His duties also include overseeing general market compliance, and management of seller records and market data. He enjoys working with CUESA’s operations team and managers to bring the markets to life each week, and provides support for CUESA events and programs in the market and beyond. Meet Tommy.

Deven Okry, Assistant Market Manager

Deven is Assistant Market Manager at CUESA’s farmers markets. Meet Deven.

Vance Milan, Operations Assistant

Vance joined the team in 2016 as an Operations Assistant. As a member of our operations team, he supports the Ferry Plaza and Mission Community Markets. His duties also include helping out with CUESA’s fundraising events seasonally and supporting the education team with the Foodwise Kids program. He is currently a student at San Francisco State University, where he is majoring in health education. Meet Vance.

Jameil Minor, Operations Assistant

Jameil came to CUESA as part of his internship with the New Door Ventures Ally Program and joined the market operations team shortly after completing that internship in 2017. Jameil assists the market managers at Ferry Plaza and Mission Community Market with traffic management, customer services, and compliance checks. He also supports our education team with the Foodwise Kids program, the Food Shed, and cooking demonstrations. In his downtime, he enjoys cooking and baking and gets inspiration from the seasonal treats at the farmers markets. Meet Jameil.

Matty Leong, Operations Assistant

Matty has been an Operations Assistant at CUESA’s Ferry Plaza Farmers Market since 2017. At the markets, he assists with our chef shopping program and the customer curbside pickup area. He also helps manage traffic and safety during the busy load-in and load-out times of the day. When he is not at CUESA, he is a student at City College of San Francisco and will be transferring to CSU Monterey next year to study Information Systems. Meet Matty.


CUESA (Center for Urban Education about Sustainable Agriculture) is dedicated to growing thriving communities through the power and joy of local food. Learn More »